When you drive around Southern California, you often see big stands of pampas grass, the tall billowing plant in the background of the photo above. It grows like a weed. Native to South America, the plant was brought here in the middle of the nineteenth century.
One important promoter was Harriet Russell Strong (1844-1926) of Whittier, California. Widowed in her late thirties and with four daughters to raise, Strong needed a quick growing cash crop to pay off the debt her husband left on their estate. Her immediate answer was pampas grass. She discovered a method to preserve the plumes to sell to the millinery business as a substitute for feathers. A genius in marketing, she extolled the plant’s uses as decoration and raw material for fabric and rope. At the Chicago World’s Fair in 1893, she and her daughters designed a Pampas Plumes Palace, using it as a building material. Although she eventually made her fortune with sturdier crops like walnuts, pampas grass gave Strong her start and earned her the name of “the Pampas Woman.”
Something of a Renaissance woman, Strong went on to win fame in many areas. She devised a patented irrigation system for her walnut groves, one of many innovations. Her irrigation plans led to the expansion of Southern California agriculture. To expand it even more, she devised a way for Colorado River water to be brought to California, an idea not implemented until after her death. She was a skilled composer and participated in many cultural organizations. In her later years she also became a forceful advocate for women’s education and suffrage.
But her first claim to fame was as “the Pampas Lady.” I wonder what she would make of the fact that the cornerstone of her success has now been classified as an invasive non-native species as well as a fire danger in California.